episode 0053- i quit my job to build a 7-figure brownie empire with buckeye brownies founder zachary buckeye
Have you ever dreamed of quitting your 9-to-5 to do something you love? Zachary Buckeye is a case study for how to do it. His passion for bodybuilding (of all things) led him to creating a brownie company Buckeye Brownies that now sells millions of dollars worth of brownies to doorsteps across the country.
Looking for some inspiration to step into the unknown, take a risk, and do the thing you've been longing to do? Tune in and learn how Zach got his brownie business off the ground, found the courage to leave the safety net that was his engineering job, and became a brownie entrepreneur that is shaking up the industry.
Looking to purchase some Buckeye Brownies? Use promo code WITNESS for 10% off!
Show Highlights:
1- Zach gives us insights into his transition from civil engineering to starting a brownie company. (5:15)
2- We discuss the early days of growth, including when Zach realized this could become more than a side hustle, and when he went full time. (10:00)
3- We discuss scaling, and any challenges that came along with scaling a food product. (19:15)
4- We discuss hiring employees and scaling even bigger, and moving on to their next facility. (21:10)
5- How did Zach go about setting profit margins? (27:35)
6- Zach rounds out the story and brings us to today, including current revenues. (31:30)
7- What is Zach’s day-to-day like now? (32:55)
8- We discuss Zach’s marketing strategy, including using social media influencers and paid ads. (36:15)
9- We discuss Zach’s customer base, and who is biggest buyers are. (40:50)
10- Listener question: If you could eat only one of your flavors for the rest of your life, which one would it be? (44:45)
11- Where can we buy and learn more about Buckeye Brownies? (46:15)
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